Business Administration Diploma

Program Description

Craven Community College’s Associate in Applied Science degree in Business Administration is designed to introduce students to the various aspects of the free enterprise system. Students will be provided with a fundamental knowledge of business functions and processes and an understanding of business organizations in today’s global economy.

Coursework in the 67 SHC program includes business concepts such as accounting, business law, economics, management and marketing. The application of the core concepts is further developed through the study of computer applications, communication, and team building. Students have an opportunity to strengthen interpersonal and conceptual skills such as motivation, performance appraisal, decision making and problem solving. Students may complete the program online, as well as in traditional face-to-face formats.

Through these skills, students will have a sound business education base for lifelong learning. The Business Administration curriculum prepares graduates to begin their careers as management trainees and first line supervisors as well as for higher level management positions in either profit or nonprofit organizations. 

Admission Criteria

Admission to this program requires that students be high school graduates or have a recognized equivalency.  

Program Learning Outcomes

Graduates of the Business Administration programs will be able to:

  • Demonstrate a fundamental understanding of the American free enterprise system
  • Recognize and employ strategic management for a business operation
  • Utilize marketing and/or financial management principles to support an organization
  • (For A25120A) Work within a team to develop a plan to integrate all of a firm’s resources to achieve business goals
  • (For A25120B) Create a plan of quality and productivity for a process.

Career Opportunities

Graduates may find employment in various areas of industry and business, including:

  • supervisor
  • management trainee
  • business owner/entrepreneur
  • financial insurance planning and sales
  • human resource specialist

Contact Information

Executive Director of Career Programs
252-638-7372

Admissions Office
252-638-7430

Diploma Requirements

The following suggested schedule is based on full-time enrollment. Part-Time Students begin with ACA-111. ACC-120, BUS-110. Continue with sequence of required courses. General education courses may be taken at any time. For information about prerequisites and corequisites, please refer to the catalog.

Courses in this program

First Semester

Semester Credit Hours: 14

Course Course Code Credit Hours Link to course details

This course introduces the college's physical, academic, and social environment and promotes the personal development essential for success. Topics include campus facilities and resources; policies, procedures, and programs; study skills; and life management issues such as health, self-esteem, motivation, goal-setting, diversity, and communication. Upon completion, students should be able to function effectively within the college environment to meet their educational objectives.

Lecture Hours: 1  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 1 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces business decision-making using accounting information systems. Emphasis is placed on analyzing, summarizing, reporting, and interpreting financial information. Upon completion, students should be able to prepare financial statements, understand the role of financial information in decision-making and address ethical considerations.

Lecture Hours: 3  Lab Hours: 3  Clinical Hours: 0  Credit Hours: 4 
  • Prerequisites:
    Take ENG-002, Take MAT-003
  • Corequisites:
    None

This course provides a survey of the business world. Topics include the basic principles and practices of contemporary business. Upon completion, students should be able to demonstrate an understanding of business concepts as a foundation for studying other business subjects.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces computer concepts including fundamental functions and operations of the computer. Topics include identification of hardware components, basic computer operations, security issues, and use of software applications. Upon completion, students should be able to demonstrate an understanding of the role and function of computers and use the computer to solve problems.

Lecture Hours: 2  Lab Hours: 2  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    Take One: DRE-097, ENG-002, BSP-4002, ENG-111
  • Corequisites:
    None

This course is designed to develop the ability to produce clear writing in a variety of genres and formats using a recursive process. Emphasis includes inquiry, analysis, effective use of rhetorical strategies, thesis development, audience awareness, and revision. Upon completion, students should be able to produce unified, coherent, well-developed essays using standard written English.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    Take One Set:,Set 1: DRE-097,Set 2: ENG-002,Set 3: BSP-4002
  • Corequisites:
    Take ENG-011

Second Semester

Semester Credit Hours: 12

Course Course Code Credit Hours Link to course details

This course is designed to be an overview of the major functions of management. Emphasis is placed on planning, organizing, controlling, directing, and communicating. Upon completion, students should be able to work as contributing members of a team utilizing these functions of management.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces the functions of personnel/human resource management within an organization. Topics include equal opportunity and the legal environment, recruitment and selection, performance appraisal, employee development, compensation planning, and employee relations. Upon completion, students should be able to anticipate and resolve human resource concerns.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces contemporary and controversial ethical issues that face the business community. Topics include moral reasoning, moral dilemmas, law and morality, equity, justice and fairness, ethical standards, and moral development. Upon completion, students should be able to demonstrate an understanding of their moral responsibilities and obligations as members of the workforce and society.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course is designed to engage students in complex and realistic situations involving the mathematical phenomena of quantity, change and relationship, and uncertainty through project- and activity-based assessment.

Lecture Hours: 2  Lab Hours: 2  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    Take One Set:,Set 1: DMA-010, DMA-020, DMA-030, and DRE-098,Set 2: DMA-010, DMA-020, DMA-030, and ENG-002,Set 3: DMA-010, DMA-020, DMA-030, and BSP-4002,Set 4: DMA-025, and DRE-098,Set 5: DMA-025, and ENG-002,Set 6: DMA-025, and BSP-4002,Set 7: MAT-003 and DRE-098,Set 8: MAT-003 and ENG-002,Set 9: MAT-003 and BSP-4002,Set 10: BSP-4003 and DRE-098 ,Set 11: BSP-4003 and ENG-002,Set 12: BSP-4003 and BSP-4002
  • Corequisites:
    Take MAT-043

Third Semester

Semester Credit Hours: 15

Course Course Code Credit Hours Link to course details

This course introduces the student to the legal and ethical framework of business. Contracts, negotiable instruments, the law of sales, torts, crimes, constitutional law, the Uniform Commercial Code, and the court systems are examined. Upon completion, the student should be able to identify legal and ethical issues that arise in business decisions and the laws that apply to them.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces principles and problems of marketing goods and services. Topics include promotion, placement, and pricing strategies for products. Upon completion, students should be able to apply marketing principles in organizational decision making.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course stresses the importance of customer relations in the business world. Emphasis is placed on learning how to respond to complex customer requirements and to efficiently handle stressful situations. Upon completion, students should be able to demonstrate the ability to handle customer relations.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

MAJ-001 is a category of major electives and not a specific course name. To select the appropriate credit hours for this individual program, select Major Electives to view available class options.

Lecture Hours: –  Lab Hours: –  Clinical Hours: –  Credit Hours: – 
  • Prerequisites:
    View specific course for prerequisite information
  • Corequisites:
    View specific course for corequisite information

This course introduces economic analysis of individual, business, and industry in the market economy. Topics include the price mechanism, supply and demand, optimizing economic behavior, costs and revenue, market structures, factor markets, income distribution, market failure, and government intervention. Upon completion, students should be able to identify and evaluate consumer and business alternatives in order to efficiently achieve economic objectives.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    Take One Set:, Set 1: DMA-010, DMA-020, and DMA-030, Set 2: MAT-010, Set 3: MAT-021, Set 4: MAT-043, Set 5: MAT-052, Set 6: MAT-071,Set 7: MAT-110, Set 8: MAT-121, Set 9: MAT-143, Set 10: MAT-152,Set 11: MAT-171,Set 11: MAT-003 with P1 Grade, Set 13: BSP-4003 with P1 Grade, Take One:, DRE-097, ENG-002, BSP-4002, ENG-111
  • Corequisites:
    None

Major Elective

Students must select three credits from the following options. Contact an advisor for information on work based learning courses.

Course Course Code Credit Hours Link to course details

This course provides an overview of federal income taxes for individuals, partnerships, and corporations. Topics include tax law, electronic, research and methodologies and the use technology for the preparation of individual and business tax returns. Upon completion, students should be able to analyze basic tax scenarios, research applicable tax laws, and complete federal tax returns for individuals, partnerships, and corporations.

Lecture Hours: 2  Lab Hours: 2  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces the relevant laws governing North Carolina taxes as they apply to business. Topics include sales taxes, income taxes for business entities, payroll taxes, unemployment taxes, and other taxes pertaining to the State of North Carolina. Upon completion, students should be able to maintain a company's records to comply with the laws governing North Carolina business taxes.

Lecture Hours: 1  Lab Hours: 1  Clinical Hours: 0  Credit Hours: 2 
  • Prerequisites:
    None
  • Corequisites:
    None

This course covers the fundamentals of bank functions in a descriptive fashion. Topics include banks and the monetary system, the relationship of banks to depositors, the payment functions, bank loans and accounting, regulations, and examinations. Upon completion, students should be able to demonstrate an understanding of the business of banking from a broad perspective.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course provides an overview of banking teller operations, bank security, and customer relations in preparation for work as a bank teller. Topics include bank profitability, cash and cash handling, checks and other transactions, balancing and setting, and security threats and their detection. Upon completion, students should be able to discuss the components of teller performance and perform effectively as a teller after minimal on-the-job training.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces basic concepts and applications of analytics. Topics include an overview of the analytical process and the role of the analyst, applied descriptive statistics and exploratory data analysis. Upon completion, students should be able to demonstrate a basic understanding of analytics for decision-making in business.

Lecture Hours: 2  Lab Hours: 2  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course includes the study of the legal and ethical framework of business. Business Organizations, property law, intellectual property law, agency and employment law, consumer law, secured transactions, and bankruptcy are examined. Upon completion, the student should be able to identify legal and ethical issues that arise in business decisions and the laws that apply to them.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    Take BUS-115
  • Corequisites:
    None

This course provides a study of individual and family financial decisions. Emphasis is placed on building useful skills in buying, managing finances, increasing resources, and coping with current economic conditions. Upon completion, students should be able to develop a personal financial plan.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course provides an introduction to the principles of entrepreneurship. Topics include self-analysis of entrepreneurship readiness, the role of entrepreneur in economic development, legal problems, organizational structure, sources of financing, budgeting, and cash flow. Upon completion, students should have an understanding of the entrepreneurial process and issues faced by entrepreneurs.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces the principle laws and regulations affecting public and private organizations and their employees or prospective employees. Topics include fair employment practices, EEO, affirmative action, and employee rights and protections. Upon completion, students should be able to evaluate organization policy for compliance and assure that decisions are not contrary to law.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course provides an overview of business financial management. Emphasis is placed on financial statement analysis, time value of money, management of cash flow, risk and return, and sources of financing. Upon completion, students should be able to interpret and apply the principles of financial management.

Lecture Hours: 2  Lab Hours: 2  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    Take ACC-120
  • Corequisites:
    None

This course covers developing, conducting, and evaluating employee training with attention to adult learning principles. Emphasis is placed on conducting a needs assessment, using various instructional approaches, designing the learning environment, and locating learning resources. Upon completion, students should be able to design, conduct, and evaluate a training program.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course includes a study of the qualities, behaviors, and personal styles exhibited by leaders. Emphasis is placed on coaching, counseling, team building, and employee involvement. Upon completion, students should be able to identify and exhibit the behaviors needed for organizational effectiveness.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces basic spreadsheet design and development. Topics include writing formulas, using functions, enhancing spreadsheets, creating charts, and printing. Upon completion, students should be able to design and print basic spreadsheets and charts.

Lecture Hours: 2  Lab Hours: 2  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    Take CIS-110 OR OST-137
  • Corequisites:
    None

This course introduces computerized project management software. Topics include identifying critical paths, cost management, and problem solving. Upon completion, students should be able to plan a complete project and project time and costs accurately.

Lecture Hours: 2  Lab Hours: 2  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces database design and creation using a DBMS product. Emphasis is placed on data dictionaries, normalization, data integrity, data modeling, and creation of simple tables, queries, reports, and forms. Upon completion, students should be able to design and implement normalized database structures by creating simple database tables, queries, reports, and forms.

Lecture Hours: 2  Lab Hours: 2  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    Take CIS 110 or CTI 110
  • Corequisites:
    None

This course introduces economic analysis of individual, business, and industry in the market economy. Topics include the price mechanism, supply and demand, optimizing economic behavior, costs and revenue, market structures, factor markets, income distribution, market failure, and government intervention. Upon completion, students should be able to identify and evaluate consumer and business alternatives in order to efficiently achieve economic objectives.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    Take One Set:, Set 1: DMA-010, DMA-020, and DMA-030, Set 2: MAT-010, Set 3: MAT-021, Set 4: MAT-043, Set 5: MAT-052, Set 6: MAT-071,Set 7: MAT-110, Set 8: MAT-121, Set 9: MAT-143, Set 10: MAT-152,Set 11: MAT-171,Set 11: MAT-003 with P1 Grade, Set 13: BSP-4003 with P1 Grade, Take One:, DRE-097, ENG-002, BSP-4002, ENG-111
  • Corequisites:
    None

This course introduces economic analysis of aggregate employment, income, and prices. Topics include major schools of economic thought; aggregate supply and demand; economic measures, fluctuations, and growth; money and banking; stabilization techniques; and international trade. Upon completion, students should be able to evaluate national economic components, conditions, and alternatives for achieving socioeconomic goals.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    Take One Set:, Set 1: DMA-010, DMA-020, and DMA-030, Set 2: MAT-010, Set 3: MAT-021, Set 4: MAT-043, Set 5: MAT-052, Set 6: MAT-071, Set 7: MAT-110, Set 8: MAT-121,Set 9: MAT-143, Set 10: MAT-152, Set 11: MAT-171, Set 11: MAT-003 with P1 Grade, Set 13: BSP-4003 with P1 Grade, Take One:, DRE-097, ENG-002, BSP-4002, ENG-111
  • Corequisites:
    None

This course provides a study and analysis of the aspects and implications of quality management that lead to customer satisfaction through continuous quality improvement. Topics include Total Quality Management, ISO 9000, organizing for quality, supplier/vendor relationships, and the role of leadership in quality management. Upon completion, students should be able to demonstrate an understanding of quality management concepts and techniques.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course introduces quality concepts and techniques used in industry. Topics include elementary statistics and probability, process control, process capability, and quality improvement tools. Upon completion, students should be able to demonstrate an understanding of the concepts and principles of quality and apply them to the work environment.

Lecture Hours: 2  Lab Hours: 2  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course covers the principles and techniques of statistical process control for the improvement of productivity. Emphasis is placed on basic statistics for quality control, organization and procedures for efficient quality control including inspections, process control, and tests of significance. Upon completion, students should be able to apply statistical principles and techniques to enhance production.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course is a fundamental coverage of total quality management. Topics include leadership, customer satisfaction, employee involvement, continuous process improvement, and other modern approaches to maintaining a quality organization. Upon completion, students should be able to understand how the various elements of a quality system work together.

Lecture Hours: 2  Lab Hours: 3  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course is designed to emphasize the necessity of selling skills in a modern business environment. Emphasis is places on sales techniques involved in various types of selling situations. Upon completion, students should be able to demonstrate an understanding of the techniques covered.

Lecture Hours: 3  Lab Hours: 0  Clinical Hours: 0  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course is designed to build students' social media marketing skills by utilizing projects that give students hands on experience implementing social media marketing strategies. Topics include integrating different social media technologies into a marketing plan, creating social media marketing campaigns, and applying appropriate social media tools. Upon completion, students should be able to use social media technologies to create and improve marketing efforts for businesses.

Lecture Hours: 3  Lab Hours: 3  Clinical Hours: 0  Credit Hours: 4 
  • Prerequisites:
    None
  • Corequisites:
    None

This course provides a work-based learning experience with a college-approved employer in an area related to the student's program of study. Emphasis is placed on integrating classroom learning with related work experience. Upon completion, students should be able to evaluate career selection, demonstrate employability skills, and satisfactorily perform work-related competencies.

Lecture Hours: 0  Lab Hours: 0  Clinical Hours: 10  Credit Hours: 1 
  • Prerequisites:
    None
  • Corequisites:
    None

This course provides a work-based learning experience with a college-approved employer in an area related to the student's program of study. Emphasis is placed on integrating classroom learning with related work experience. Upon completion, students should be able to evaluate career selection, demonstrate employability skills, and satisfactorily perform work-related competencies.

Lecture Hours: 0  Lab Hours: 0  Clinical Hours: 20  Credit Hours: 2 
  • Prerequisites:
    None
  • Corequisites:
    None

This course provides a work-based learning experience with a college-approved employer in an area related to the student's program of study. Emphasis is placed on integrating classroom learning with related work experience. Upon completion, students should be able to evaluate career selection, demonstrate employability skills, and satisfactorily perform work-related competencies.

Lecture Hours: 0  Lab Hours: 0  Clinical Hours: 30  Credit Hours: 3 
  • Prerequisites:
    None
  • Corequisites:
    None

This course provides a work-based learning experience with a college-approved employer in an area related to the student's program of study. Emphasis is placed on integrating classroom learning with related work experience. Upon completion, students should be able to evaluate career selection, demonstrate employability skills, and satisfactorily perform work-related competencies.

Lecture Hours: 0  Lab Hours: 0  Clinical Hours: 10  Credit Hours: 1 
  • Prerequisites:
    None
  • Corequisites:
    None

This course provides a work-based learning experience with a college-approved employer in an area related to the student's program of study. Emphasis is placed on integrating classroom learning with related work experience. Upon completion, students should be able to evaluate career selection, demonstrate employability skills, and satisfactorily perform work-related competencies.

Lecture Hours: 0  Lab Hours: 0  Clinical Hours: 20  Credit Hours: 2 
  • Prerequisites:
    None
  • Corequisites:
    None

This course provides a work-based learning experience with a college-approved employer in an area related to the student's program of study. Emphasis is placed on integrating classroom learning with related work experience. Upon completion, students should be able to evaluate career selection, demonstrate employability skills, and satisfactorily perform work-related competencies.

Lecture Hours: 0  Lab Hours: 0  Clinical Hours: 10  Credit Hours: 1 
  • Prerequisites:
    None
  • Corequisites:
    None